CNI/Breeze Advertising Solutions
TEN: The Enthusiast Network – a premier collection of automotive and action/adventure sports brands that includes Surfer, Transworld Skateboarding, Motor Trend and Hot Rod – seriously needed to get its advertising operations in gear. In addition to its 50 print magazines, TEN had expanded its platforms to include more than 60 websites, 50 annual events and a subscription video service. But its ad ops remained mired in an email-and-folder based management system that put a drag on print revenue and prevented the company from taking advantage of its broadening digital reach. Following a comprehensive analysis of TEN’s existing workflow, Breeze Advertising Solutions presented a comprehensive digital solution that streamlined ad ops processes across the company, enabling TEN to reduce errors, improve customer satisfaction and cut costs.
